Italthai Group

About Us

Italthai Group

With the diversity of businesses under Italthai Group, businesses can be completely different from one another. This is that advantage that has driven Italthai Group's businesses to move ahead securely for almost 70 years. In other words, no matter what happens, at least one business is sure to be doing well. Italthai Group will not fixate on past successes. Instead, we are determined to develop the organization and personnel together in line with business growth aimed at producing a wide range of ideas and perspectives for creating products, services, and experiences that can respond to today's changing world and to discover new opportunities for bringing prosperity to the lives of everyone involved and to help them grow and succeed with us.

Italthai Executives


Nijaporn Charanachitta


Yuthachai Charanachitta

Group Chief Executive Officer

Valaithip Piriyawarasakul

Senior Vice President - Group Operations

Nipawan Srisinsuphaya

Managing Director


Yuthachai Charanachitta

Chief Executive Officer

Skon Sriwannawit

Managing Director

Theantham Theanthong-In

Head of After Market and Used Business

Darin Khamthita

Head of Financial and Internal Control


Sakol Laosuwan

President and Chief Executive Officer

Chaiyod Wongwaitayakornkul

Chief Operation Officer

Somboon Wongrassamee

Chief Financial Officer

Thongchai Vijarnjaroen

Head of Smart Grid Group

Chanchai Yuthanarong

Head of Power Group

Rabil Hirunsatitporn

Head of Utility Group

Nitiphan Uawithya

Head of Business Development

Montra Tayakepisuth

Head of Project Group 1

Ana Masuwan

Head of Project Group 2

Chittapoo Usnabhiraks

Head of Project Group 3

Sittikorn Yuwawat

Head of Procurement

Charin Kulpraditsilp

Head of Smart Energy Group

Duangjai Puntaweevarakorn

Head of Human Resources


Yuthachai Charanachitta

Chief Executive Officer

Wuthivet Vetchabutsakorn

Head of Finance

Saranya Watanasirisuk

Head of Human Resources

Kashyap Vora

Head of Investment and Strategy

Somchai Kittikraisak

Head of Technical Services

Harold Enrique Olaya Leon

Senior Vice President, Head of Operations


Anthony Tyler

General Manager

Geoffrey Webb

Director of Commercial Strategy

Lluis Pou Berdejo

Director of Rooms

Charles Aird

Director of Food and Beverage

Ittipol Witjitsomboon

Director of Human Resources

Ubonwadee Maneesai

Financial Controller


Chitraphan Charanachitta

Chief Executive Officer

Chayanont Juldusitpornchai

Managing Director

Sasakorn Tiwsuwan

Head of Finance and Accounting

Charnsak Leenasiri

Head of Commercial


Linda Cheng

Managing Director

Toby Lu

Senior Marketing and Exhibition Manager

Rungnapa Thanachaihiran

Human Resources Manager


  • Established Italthai Industrial (ITI) as the 1st Company in Italthai Group
  • The Pioneer Importer of Nipa Lodge fine wine and spirits in Thailand

  • 1963
    • Setup Machinery Solution Group Main distributor of Volvo CE. Doosan, and Bobcat
    • Founded Nipa Lodge
    • Established Italthai Gas Service Co., Ltd.
    • Italthai Gas Service Co.,Ltd. changed to Italthai Engineering Co., Ltd. (ITE)
    • Founded Siam Lodge
    • The official opening of head office "Itaithal House"
    • Awarded The Royal Garuda from His Majesty the King of Thailand

    • ITI is the main distributor of Tadano mobile crane

    • Launched River City
    • Siam Lodge renamed to Amari Hotels and Resorts
    • Setup Italthai Plant (Italthai at Mahachai)

    • Launched Italthai Gen set

    • Established Italthai Cellar Co., Ltd.
    • Founded Baan Krating Resort
    • Launched AC Fresh, the 1st beverage owned by Italthai

    • Transformed Italthai's business units
    • Setup Italthai Biodiesel Plant
    • Established Amari Estates

    • ITE granted ISO 9001-2000

    • Founded ONYX Hospitality Group

    • Italthai Cellar Co., Ltd. changed to Italthai Hospitality Co., Ltd. (IHC)
    • Established Strategic Planning Office

    • Established Italthai-Lao at Lao PDR
    • Rebrand Italthai Group

    • Launched OZO brand
    • Added TWG Tea to Italthai Group's portfolio

    • Setup Italthai Technical Academy (ITA)

    • ITE granted ISO 9001:2008

    • Setup Italthai Energy Co., Ltd.
    • 60th Anniversary

    • Setup Italthai Innovative Technology
      Co., Ltd.
    • Rebrand River City Bangkok
    • ITE granted ISO 9001:2015

    • ITI granted ISO 9001:2015

    • ITI established a joint venture with Tadano

    • ITE established Italthai Engineering (Myanmar) Co., Ltd.
    • ITE granted ISO 45001:2018
    • Evolution of Amari and OZO

    • Launched Amari Pattaya

    • Launched OZO Phuket

    • ITE established ITE (Cambodia) Co., Ltd.
    • Launched OZO Pattaya


    Growing mutual prosperity through innovative excellence.


    We grow our people to become our driving force. We groom and empower them to explore new opportunities in the delivery of impactful products, services and experiences to our partners, customers and the community in a sustainable manner.

    Corporate Culture

    At Italthai Group, one of our core missions is the development of human resources with multiple skills, and a progressive perspective that goes hand-in-hand with building a robust corporate culture. Everyone at Italthai dares to deviate from conventional methods in working toward learning new things and enjoying new challenges. These strong corporate values will allow Italthai Group to achieve the company’s goals resolutely and magnificently.

    Core practices for a strong and robust corporate culture at the Italthai Group:

    Listen. Speak. Share.

    Collaborative working enables us to go further and faster. The key is to communicate proactively.

    Learn and grow

    Learn from everything around you both successes and mistakes. Grow from on-the-job and beyond-the-job experiences.

    Create an impact

    Be empowered to think and act differently to impact change.

    Do what is right

    Choose what is best for the company and the people we work with.

    Bring fun to work

    Put our heart into everything we do. Create a good working environment we can enjoy, and have fun while doing our work.

    Never give up

    Obstacles and challenges are always a part of working. Overcoming them will make you smarter and stronger.

    Company Profile

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